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Traditional campaigning is a time-consuming and expensive p rocess, while Digital Marketing for Political Campaigns is a cost-effective alternative. Because of this, digital marketing for political campaigns in India has fallen behind traditional political campaigns, yet mixing the two is the key to success. A candidate's aura is created before he meets his potential voters with the help of digital marketing for political campaigns. In part, this is due to political social media activity, which allows voters to become familiar with a candidate before the election. Your entire team should be able to reach voters on a variety of channels and with a variety of information, but the narrative, themes, and language should be tight and unified across the campaign. To ensure that all members of your team grasp the notion of integrated campaigning and its power, conduct training sessions with them. Using these easy strategies will improve your communication skills and help you win over your electorate.